“A shared commitment to elite standards, professionalism, and supporting the team both on and off the ice”.
The Sheffield Steelers and Bauer UK are back in business for the 2025-26 season as it was today confirmed that the long lasting partnership between the two on ice brand leaders had been renewed.
The continued support as official equipment supplier sees Bauer UK continuing to provide the Steelers with high-performance on-ice gear and premium off-ice apparel for media duties and game day travel. This ongoing relationship reflects a shared commitment to elite standards, professionalism, and supporting the team both on and off the ice.
“We’re proud to continue our partnership with the Sheffield Steelers, one of the most respected and successful clubs in UK ice hockey. Supporting the team with industry-leading equipment and apparel is a privilege, and we’re excited to play a part in their continued success both on and off the ice.”
— Richard Day, Director, Bauer UK
From the Steelers head coach Aaron Fox said “it’s vital for us that we have a strong relationship with our equipment supplier and Bauer UK have been outstanding partners with us over recent years
“Richard and his team are on hand at all times to ensure that our requirements are met, his product and service is of the highest quality and the relationship between both sides is a win win for for both Bauer UK and ourselves”
Steelers captain Robert Dowd said “from a players point of view it is important we have trust and comfort in the product we are using, Bauer ticks the box every time with their vast range of equipment ensuring that players of all standards are supported, safe and comfy”
