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The DSM Sheffield Steelers officially launched their new Business Club this morning inside the impressive Beat Lounge at the Utilita Arena.
Close to 100 local business people attended the launch event, hearing more about what the Steelers can offer the local business community, as well as from head coach Aaron Fox and Arena boss Dom Stokes, before watching the team being put through their paces in an open training session.
The arrival of the new Beat Lounge has created a unique new space at the Arena, allowing the Steelers to host both match-night hospitality and a variety of business events throughout the week.



“This area is like no other in Sheffield,” said Stokes as he welcomed guests to the event.
And that is exactly what the new Steelers Business Club is designed to be, something different.
More than simply a networking group, the Business Club has been created as a place to connect, collaborate, learn and build new relationships.
It offers members the chance to meet like-minded businesses, hear from interesting speakers, share ideas and expand their network with potential clients and customers they may not otherwise meet.




There will also be a strong Steelers element throughout, with access to exclusive events, hospitality and opportunities to bring business and sport together in a relaxed and welcoming environment.
Three different levels of membership are available, each combining Business Club benefits with Steelers hospitality.
So whether you are looking to build new relationships, entertain clients, grow your profile or simply become more involved with the Steelers commercial family, there is an option available.

Take a look at the membership packages, scan the QR code and find out more about joining the Steelers Business Club.
